Workshops on Nation Branding


Dr Keith Dinnie, Director of the Centre for Nation Branding, provides customized workshops on various aspects of nation branding. The workshops can be run over a half day or over one, two or three days. To enquire about hiring Dr Keith Dinnie, Director of the Centre for Nation Branding, to lead a Nation Branding workshop for your event or organization, contact us.

Event: Half-Day Nation Branding Workshop at the Brand Africa Forum

Venue: Sandton Convention Centre, Johannesburg, South Africa

Date: 30 September 2011

Details:

Hosted by Brand South Africa and organized by Brand Leadership Academy, this workshop was facilitated by Dr Keith Dinnie and covered topics including: nation branding objectives and strategies; brand identity and brand image; nation branding for tourism, export promotion, and inward investment; and, city brands and nation brands. Participants from a wide range of organizations attended from South Africa, Kenya, and Nigeria.

Event: 3-Day Nation Branding Workshop

Venue: Park Royal Hotel, Kuala Lumpur, Malaysia

Date: 22-24 June 2010

Details:

Organized by IBN International and facilitated jointly by Dr Keith Dinnie, Director of the Centre for Nation Branding, and Dr Teemu Moilanen, author of How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding, this workshop covered key issues in nation branding such as nation brand identity and image; nation brand equity; and the development of nation branding strategy. Participants from a range of government and public sector organizations attended from Malaysia, the Philippines, Indonesia, Thailand and Brunei.